From the ground up: Rolf Trijber on scalable visibility with AI

During the very first Trijber Media AI production day, founder Rolf Trijber reflects on the launch of a new way of producing high-end video content — mobile, efficient and directly on location.

This initial production marked an important milestone. A completely new AI-driven setup, advanced equipment and a workflow designed for speed and flexibility. As Rolf explains, the real power lies not just in the technology, but in what it enables: fast setup, multiple podcast recordings in a single day, and enough content to fuel a full quarter — sometimes even up to six months.

For Rolf, the first production was exciting. New equipment always brings a degree of tension, even after thorough testing. Preparation proved essential: the team was on site early, everything ran smoothly, and the concept delivered exactly as intended.

Looking ahead, the vision is clear. The lighter we travel, the more agile we become. Compact cases, smaller equipment and fully mobile AI setups make it possible to work without borders. Not only across the Netherlands, but also in Spain, Milan and Dubai — supporting clients internationally without compromising on quality or consistency.

This first production confirms what Trijber Media stands for:

structured visibility, scalable content and authority built over time.

With international projects and conferences ahead — starting in Ljubljana — this is only the beginning.